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Audio Production

Audio Production

Radio Commercials

To appeal to a wider client base on radio, you need effective advertisements that are specifically targeted. Our team of creatives apply themselves to developing concepts that successfully communicate your brand and lead to sales conversions.

TV and radio offer some of the highest engagement rates, making them one of the mediums that can be leveraged to deliver a big business advantage. We create bespoke adverts targeted at your specific audience for airing during times when that demographic is likely to be listening.

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    • Radio delivers a great return on investment on average for every penny spent.
    • It is a highly cost-efficient medium—you buy more audience impressions for your money than with any other medium.
    • It can be efficiently targeted by station-type; age, social grade, and gender; and geographical location, as well as by time of day and day of week.
    • Radio delivers a larger audience than other media throughout the morning and is used by people to accompany tasks and activities across the day, making it easier for brands to reach people at relevant times and in relevant places.

Corporate Ring Back Tones (CRBT)

Corporate ring back tones are a great way of informing your clients about what you do and your product range. Every time they call your company’s phone lines, they hear a tailor-made advertisement. CRBTs are an excellent marketing tool because they:

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    • It offers an affordable form of advertising for your business in comparison to outdoor, print, or broadcast media.
    • It reinforces your company’s image when those who call in hear your firm’s services or products being showcased.
    • It is a creative means of promoting your product or brand awareness.
    • Lead generation; ability to generate interest in new products from existing and new customers.
    • Fast reach; no time lag in the broadcasting of your messages; enables simultaneous reach.
    • You have direct access to your target customers, you require no middle man.
    • It has extensive coverage; you can reach as many people as you can, both locally and globally.
    • You can track and measure campaign effectiveness through direct client reviews.
    • Brand identity; they build affinity and reinforce the company’s brand identity.